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Welcome to November.
Say whatttt, it’s already November? howwww!
It’s a mystery. How did the last 10 months fly by?
Can’t help. But I hope you’re ready for the final 2 months.
Let’s build the 1-person newsletter business. And start 2026 with a bang.
Well, today we’ll learn how to build your first digital product.
Last week, you learnt how to validate your first mini-course idea. It’s also a digital product.
And as I’ve said that digital products are the best way to monetise, let me show you how to build your first digital products.
Before you proceed, I want to stop and listen to me carefully.
99% people never create their digital products. Do you know why?
They try to make it perfect. Perfectionism is a disease.
If you really want to make money with digital products, and if you also want to make it perfect, better you remove it from your mind and proceed further.
Because nothing is perfect, and you can’t do it.
Pick one clear problem to solve
Your digital product should solve only one problem.
Study your audience or your past clients and ask, ‘What do they keep struggling with again and again?’ The best products should be created from repeated questions.
If you see people asking how to write better emails, manage time, or create videos quickly, then you should use these as your idea of digital products.
Test the idea first
Don’t build the full product before knowing if people want it. First, validate it. (You can learn more here)
Start with a short guide, a template, a toolkit, or a mini course.
Share the idea with your audience, talk about the problem it solves, and see if people show interest.
If 10 to 20 people say they’d buy it, you can start working on it.
Create the product in one week
Your first product shouldn’t take months.
Set a one-week deadline and focus only on creating the core value. If it’s a guide, make it easy to read. If it’s a video course, record short lessons. If it’s a template or resource pack, make it clean and simple.
Don’t chase design or perfection. People pay for quality. If it helps them save time or solve something faster, they’ll love it.
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Build a simple launch list
Before you launch, make a waitlist of people who are interested.
Send 3 to 5 emails or posts that tell the story behind why you made the product, what problem it solves, and what results they can expect.
Make them understand its value. Justify the pricing.
Launch with a short offer
Your first launch should be quick and simple. Announce it for 3 to 5 days, make sure to mention what it is, who it’s for, and how it helps.
Offer a small early-bird discount or bonus to reward the waitlist people. Your goal is to validate the idea and improve it.
Collect feedback and improve fast
After launch, ask your buyers what they liked, what problems they faced, and what they want more of.
Use their answers to fix and upgrade your product. Value your buyers, they guide you on what to do and what not to.
Shall we build your first digital product now?
Anirban ‘helping you build your first digital product’ Das.
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